This massive sign has a length of 8' and proudly advertises for Schwinn Bicycles and the Kegel's store of the Kegel family of Rockford, IL. The Kegel family was in the business for nearly 100 years and was instrumental in shaping how bicycling and motorcycling was permitted in the midwestern United States. Reverse embossing on this sign makes the font pop out of the field.
This particular sign is believed to have originated at some point in the 1950s when the Kegel brothers divided their motorcycle and bicycle stores into separate branches.
This sign measures 8' x 5'. There is a significant crack along the bottom of the field on this sign.
AB - 103020 - 051519
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